Zelda Guide Visual Identity
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Client: LogoCore 30-Day Design Challenge
Role: Visual Identity Designer
Deliverables: Visual Identity Design, Concept Mock-ups
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Summary
"Hey, Stephen Lu!
I represent ZeldaGuide - a small publisher of videos, articles, and community events around Legend of Zelda games.
Honestly, we are having issues deciding on a set of visuals for the site. We’re often switching our header image at random, our logo has no relation to the games we produce content for, and visitors often confuse our site with similar blogs.
We need a visual identity that represents our website clearly.
Firstly, the new logo should avoid using the stereotypical Legend of Zelda typeface. We want to forge our own identity without being too dependent on another established brand. On the same topic, I want to personally avoid any copyright issues with Nintendo.
If we decide to create a symbol for the primary logo design, I want it to use similar color palettes, stylistic references, and visual language from the Zelda franchise.
We’re also interested in starting a t-shirt shop to diversify our revenue. Your logo would be the first design that we create merchandise with! This will force the final logo to use a maximum of three colors in order to produce merchandise with a screen-printing process.
I can’t wait to see how you decide to design our logo.
Best,
Masha Kait"
I represent ZeldaGuide - a small publisher of videos, articles, and community events around Legend of Zelda games.
Honestly, we are having issues deciding on a set of visuals for the site. We’re often switching our header image at random, our logo has no relation to the games we produce content for, and visitors often confuse our site with similar blogs.
We need a visual identity that represents our website clearly.
Firstly, the new logo should avoid using the stereotypical Legend of Zelda typeface. We want to forge our own identity without being too dependent on another established brand. On the same topic, I want to personally avoid any copyright issues with Nintendo.
If we decide to create a symbol for the primary logo design, I want it to use similar color palettes, stylistic references, and visual language from the Zelda franchise.
We’re also interested in starting a t-shirt shop to diversify our revenue. Your logo would be the first design that we create merchandise with! This will force the final logo to use a maximum of three colors in order to produce merchandise with a screen-printing process.
I can’t wait to see how you decide to design our logo.
Best,
Masha Kait"
